Welcome to the boutique at MiAmor, Birmingham’s most stylish prom and evening wear store…

MiAmor Boutique is the hottest destination for fashion-forward, celebrity style prom and evening wear. Having been an established store in Birmingham for many years, we’re delighted to now offer our stunning collections nationwide – online. Passionate about offering gowns for any shape, size, and occasion, each of our gowns are handpicked and carefully selected. Offering styles from a selection of the world’s most renowned designers, including Sherri Hill, Pia Michi Primavera, and Jovani, MiAmor Boutique is the place to be for your dream red-carpet gown – whatever the occasion! We have over 500 dresses in store and more displayed in store than online.

Celebrities such as Danielle Lloyd, Holly Hagan, Luisa Zissman, and model Demi Rose Mawby, all choose The Boutique as their go-to for their red-carpet gowns. So ladies, if you want to look and feel like a celebrity for your special occasion, then shop online with us today. You can also visit our Birmingham store for more stunning styles, where our trained staff will be happy to assist you in finding your perfect dress.

Our NEW store price promise ‘We will price match any dress from any online company or store based in the UK’ upon the time of purchase.

* Interest-free payment plans are available in store, and a small deposit can secure your dream dress *

* Prices in store may differ to prices on-line*

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Webinar update below for our brides from our supportive designer today @justinalexander ❤️
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Summary of updates from Justin Alexander for our beautiful brides;
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Delivery 🚚 Current delivery for new orders stands for the 10th September 2020. We have quick delivery on popular styles for last minute weddings between 10/12 weeks, so if any lovely brides has seen or tried on a gown that they have fallen in love with before with us, you can still place your orders on 0121 355 0000 for delivery! Justin Alexander are also starting to take home deliveries if needed for us incase a bride should need their gown as soon as possible!
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Postponement 🕰 Justin Alexander have advised us that we should be informing them of any brides who are postponing their weddings. We have contacted all of our existing beauty brides up until the end of July to ask for any updates! Please get in touch if you have any updates to your wedding dates! •
New Collections👗 we have been advised by Justin Alexander that we will be receiving our new images for the new collections as early as April 14th! As soon as we are able to share these with you beautiful bride-to-be’s we will! We will then be placing our orders shortly after! We cannot wait to have fresh new arrivals once we’re back open as normal for our beautiful brides!
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Virtual trunk show ⭐️ Justin Alexander will be launching this new idea in May! We will be advertising this very soon, where brides will have the opportunity to join and see the new collections first hand! •
Stay safe and positive! There is a lot of positivity coming your way soon ❤️
Webinar update below for our brides from our supportive designer today @justinalexander ❤️ • Summary of updates from Justin Alexander for our beautiful brides; • Delivery 🚚 Current delivery for new orders stands for the 10th September 2020. We have quick delivery on popular styles for last minute weddings between 10/12 weeks, so if any lovely brides has seen or tried on a gown that they have fallen in love with before with us, you can still place your orders on 0121 355 0000 for delivery! Justin Alexander are also starting to take home deliveries if needed for us incase a bride should need their gown as soon as possible! • Postponement 🕰 Justin Alexander have advised us that we should be informing them of any brides who are postponing their weddings. We have contacted all of our existing beauty brides up until the end of July to ask for any updates! Please get in touch if you have any updates to your wedding dates! • New Collections👗 we have been advised by Justin Alexander that we will be receiving our new images for the new collections as early as April 14th! As soon as we are able to share these with you beautiful bride-to-be’s we will! We will then be placing our orders shortly after! We cannot wait to have fresh new arrivals once we’re back open as normal for our beautiful brides! • Virtual trunk show ⭐️ Justin Alexander will be launching this new idea in May! We will be advertising this very soon, where brides will have the opportunity to join and see the new collections first hand! • Stay safe and positive! There is a lot of positivity coming your way soon ❤️